The 7 Best Software for Advertising Analytics

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Here’s my curated list of the 7 best software for Advertising Analytics, in no particular order.

  • AdEspresso — It simplifies Facebook and Instagram ad management, making data-driven decisions easier.
  • Plausible Analytics — Plausible offers a simple, privacy-friendly alternative to Google Analytics, providing essential metrics without tracking personal data.
  • SocialBee — A social media management tool that enables networking professionals to schedule and manage their social outreach effectively.
  • UpAnalytics — Offers robust tracking and reporting features to analyze marketing campaigns across multiple platforms.
  • Simple Analytics — Focuses on user privacy while providing essential analytics and insights without the data-overload.
  • Mixpanel — Mixpanel focuses on product analytics and user behavior, allowing detailed tracking of customer journeys.
  • Clicky — Real-time web analytics tool that provides insightful reports, ideal for tracking the performance of advertising efforts.
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